Nautical Boating Terms - The Manta-Ray II Boat.

Bow (a)
Front of the boat, the power display end - great for bananas.
Deck (b)
Surface above a bilge. Area you walk on. That's the fruit & veg main display area.
Stern (c)
Back, or after end, of a boat, the scale end.
Waterline (d)
Where a boat rests in the water. A separation point of how much boat is above the water and how much is below the water. Shoppers normally don't shop below the waterline, but a great area for bulk.
Centerline (e)
A measurement halfway between the port and starboard sides. The best area to display price and product information.
Freeboard
The amount of the hull above the waterline. Remember, product is king, all you want to see above the waterline is great merchandised product.
Hull
Physical structure of the outside of a boat. The new manufacturing methods of using Melamine and steel makes the Hull robust with a great look.
Port
Left side of a boat when looking toward the bow.
Starboard
Right side of a boat when looking toward the bow.